Year

2025

Client

GPI

GPI specializes in producing, marketing, and distributing textiles derived from recycled plastics. 

Challenge

Seeking to expand the applications of their recycled materials, GPI comissioned the design of a new hard-shell luggage collection. Whithin a six-month period, the objective was to develop a functional prototype to validate the material’s performance and enable user testing ahead of a future investment round.

Process

User.
Millennials were identified as the primary target audience. Urban stylish professionals, well-traveled and take travel seriously. They value functionality, durability, and aesthetics with a touch of fun!

Inspiration.
From the office to the beach, this design blends a smart style with effortless summer vibes. Inspired by seaside holidays and the realities of business travel.

"Inspired by the ocean, like a wave that breaks on shore" 

Development.
Since client's intention was a to rapidly turn around a sample and reduce development's costs was requested to use pre esxisting molds and trims without comprimising luggage's quality. The creation of technical drawings were created after the shell, wheels and the telescopic handle were slected.    

Prototype.
The first prototype transforms the design vision into a tangible product. At this stage, proportions, volumes, details, and functionality come together in a physical form, allowing key design decisions to be evaluated and refined.